Co-operative, Producer

à Morzine

La Fruitière de Morzine – L'Alpage

Established since 1983 on the Route de la Plagne near the center of Morzine, we are affineurs of local cheeses and manufacturers of fresh produce.

The l'alpage store is located on the same site, and offers direct sales of cheeses matured on site, as well as yoghurts, custards and fromage frais made on site by us, from milk produced on a farm in the valley. You'll also find raw milk and lump butter, as well as a wide selection of cheeses from the region and nearby areas, mainly from farm producers. We've also selected sausages, hams and charcuterie handcrafted in Haute-Savoie, some of them from farmers who raise their own pigs. The store also offers other regional products such as handcrafted fruit jams and preserves, Savoy wines direct from the winemakers, honeys (sometimes harvested in Morzine by the beekeeper), preserved ready-made meals, herbal teas made from plants harvested in the mountains, handcrafted chocolates, and many more specialties! "

Guided tour of the maturing cellars on Wednesdays at 9 a.m.

Open house every day from 3pm to 7pm.

Producteur

Products

  • Cheese

Owner status

  • Co-operative
  • Producer

opening

Opening hours from 20 April to 10 May 2026
MondayOpen
TuesdayOpen
WednesdayOpen
ThursdayOpen
FridayOpen
SaturdayOpen
SundayOpen

Annual closure

Opening hours from 11 May to 19 June 2026
MondayOpen from 08:00 am to 12:00 pm and from 03:00 pm to 07:00 pm
TuesdayOpen from 08:00 am to 12:00 pm and from 03:00 pm to 07:00 pm
WednesdayOpen from 08:00 am to 12:00 pm and from 03:00 pm to 07:00 pm
ThursdayOpen from 08:00 am to 12:00 pm and from 03:00 pm to 07:00 pm
FridayOpen from 08:00 am to 12:00 pm and from 03:00 pm to 07:00 pm
SaturdayOpen from 08:00 am to 12:00 pm and from 03:00 pm to 07:00 pm
Opening hours from 20 June to 15 September 2026
MondayOpen from 08:00 am to 12:30 pm and from 03:00 pm to 07:30 pm
TuesdayOpen from 08:00 am to 12:30 pm and from 03:00 pm to 07:30 pm
WednesdayOpen from 08:00 am to 12:30 pm and from 03:00 pm to 07:30 pm
ThursdayOpen from 08:00 am to 12:30 pm and from 03:00 pm to 07:30 pm
FridayOpen from 08:00 am to 12:30 pm and from 03:00 pm to 07:30 pm
SaturdayOpen from 08:00 am to 12:30 pm and from 03:00 pm to 07:30 pm
SundayOpen from 08:00 am to 12:30 pm and from 03:00 pm to 07:30 pm
Opening hours from 11 November to 05 December 2026
MondayOpen
TuesdayOpen
WednesdayOpen
ThursdayOpen
FridayOpen
SaturdayOpen
SundayOpen

Annual closure

Opening hours from 16 December 2026 to 19 April 2027
MondayOpen from 08:00 am to 12:30 pm and from 03:00 pm to 07:30 pm
TuesdayOpen from 08:00 am to 12:30 pm and from 03:00 pm to 07:30 pm
WednesdayOpen from 08:00 am to 12:30 pm and from 03:00 pm to 07:30 pm
ThursdayOpen from 08:00 am to 12:30 pm and from 03:00 pm to 07:30 pm
FridayOpen from 08:00 am to 12:30 pm and from 03:00 pm to 07:30 pm
SaturdayOpen from 08:00 am to 12:30 pm and from 03:00 pm to 07:30 pm
SundayOpen from 08:00 am to 12:30 pm and from 03:00 pm to 07:30 pm

services

Équipments

  • Car park
  • Coach parking

Services

  • Tour free of charge
  • Guided tours

Address

337 route de la Plagne
74110 Morzine

My route via Google Maps
  • Website